It’s possible to make a lot of money through the dropshipping business model. However, learning how to maximize sales is particularly important when first starting out.
Here are 19 easy ways to boost your dropshipping business’s revenue. Maximizing your earnings from dropshipping requires optimizing your online store’s visibility, traffic, and conversion rates.
Optimise product listings
The best way to increase your dropshipping sales is to optimize your product listings for higher search engine rankings. Adjusting your listings to better appeal to search engines is a simple way to bring in a flood of targeted visitors at no cost.
Include relevant keywords in the titles and descriptions of your products to achieve this. Choose keywords that have a lot of monthly searches but relatively few competitors.
Keyword research tools like Google’s Keyword Planner are available for no cost and can help you quickly identify valuable search terms to optimize for. After settling on a set of pertinent keywords, it’s easy to incorporate them into product names and descriptions.
Include terms like “wireless speaker” and “Bluetooth speaker” in the product description if you’re selling a portable speaker, for instance. This is essential for dropshipping on sites like eBay and through an e-commerce website.
Use unique images
Using unique pictures of your products is a tried and true method to boost dropshipping sales. This will help you stand out from the crowd and attract more customers when selling on online marketplaces like eBay and Amazon.
Free online image editors like LunaPic and ImageResizer make it easy to resize product photos and add custom watermarks in no time. A minor adjustment to an image can have a dramatic effect.
You can also use pictures you take yourself. The majority of dropshipping companies will gladly send you product samples for photography purposes. Use an online store’s photography service or find a cheap freelance photographer on Fiverr if you’re not confident with your own photography skills.
Lower your selling prices
Though it may seem extreme, lowering your prices is a surefire way to increase your sales and conversion rates. Setting prices too high is a common mistake made by novice dropshippers, which leads to fewer purchases.
Use a free online calculator to determine your exact costs and fees. Fees associated with selling and processing payments are standard practice.
Set your prices as low as you can get away with while still turning a profit, rather than trying to maximize your profit per sale. Is it preferable to make ten dollars on each sale of a product or to make fifty dollars on a hundred sales of the same product?
A price drop is another successful strategy for attracting customers and getting the word out about a new business. In order to increase your profit margins, you can increase your prices once you have established a steady flow of visitors, buyers, and clients.
Increase your product range
Boost your product variety
You’ll generate more revenue from customers if you offer a larger number of products for sale on your website or marketplace. Because of this, you should regularly add new listings to expand your inventory.
If you want to list a lot of products on your e-commerce site at once, using dropshipping automation software is a must. In addition, the majority of dropshipping automation tools let you automate stock management and order processing.
Using a dropshipping research tool is the quickest way to find products that are selling well and could do well for you. Because of this, you won’t have to spend a long time looking into hundreds of products individually.
Offer free shipping
There are many ways in which providing free shipping can help your dropshipping company succeed. The improved accuracy in calculating profit margins is an added bonus to the increased sales. Customers may be put off buying from a business with a convoluted or inconsistent shipping policy.
When selling on websites like eBay or Amazon as a dropshipper, you should always give your customers free shipping. Do not charge shipping on top of the final sale price; instead, incorporate the cost of shipping into the final price. Or, you could tie shipping costs to order totals and waive them entirely above a certain threshold.
Provide a money-back guarantee
Giving customers a chance to get their money back is a surefire way to earn their trust. It demonstrates that you have faith in the quality of your products and are willing to stand behind your claims. It’s a fantastic way to set yourself apart from the competition.
It’s standard practice to allow customers to return items within 14 days. But you should go further by guaranteeing a refund if the customer is dissatisfied within a specified time frame, say 30 days to 60 days. You can use a money-back guarantee badge or emphasize this policy in product descriptions to encourage sales.
If you decide to go the dropshipping route, know that you won’t have much say in the goods themselves or the way they’re delivered. Therefore, before providing a money-back guarantee, you should locate a reliable supplier who offers high-quality goods. You can do this by reading reviews and asking for a sample or placing small test orders.
Run sales and promotions
One other surefire method to boost your dropshipping sales and conversions is to run promotions and offers. There are a variety of promotions you can run to bring in more customers, such as volume discounts, coupon codes, and flash sales.
In contrast to Amazon, where you can only enable one type of promotion at a time, dropshipping on eBay allows you to create multi-buy offers.
When it comes to marketing and advertising, your creativity is the only constraint. You can promote your business by providing free shipping, coupon codes, and freebies. You can give them out to brand new customers, current customers, or just use them in your marketing efforts.
Get customer reviews
BrightLocal found that 77% of consumers read online reviews before making a purchase decision. In fact, thanks to sites like TrustPilot and Facebook, more people are perusing reviews than ever before.
If you’re into dropshipping and want to boost your sales, you need to get some feedback from satisfied customers. Other buyers will have more faith in your product if there are positive reviews written about it. It’s common knowledge that positive feedback can do wonders for a product’s popularity on marketplaces like eBay and Amazon.
This is why soliciting feedback from satisfied buyers is so crucial. To do this, send a follow-up email a few days after the order has been shipped and delivered. Inquire as to the satisfaction of the product and politely request feedback.
Most ecommerce platforms include tools that make it easy for customers to leave feedback if you’re doing dropshipping through your website. If you’re using Shopify, WooCommerce, or another popular e-commerce platform, the plugin or app store likely has a solution for you to incorporate customer reviews.
Use product videos
Did you know that a product video can increase conversion rates from 5% to 85%? In addition, videos have increased the level of trust that 58% of customers have in online retailers. As a result, adding product videos to your dropshipping strategy is a surefire way to boost sales.
Did you know that a product video can increase conversion rates from 5% to 85%? Not only that, but 58 percent of co Dropshipping video advertisements to use in product descriptions or marketing campaigns can be purchased from a wide variety of sources at low costs. You ca Use video advertisements to describe your products and promote sales with dropshipping. These platforms allow you to take advantage of the popularity of product videos without having to devote a ton of time to learning how to shoot and edit video.
Video editing programs like Animoto and FlexClip are great resources if you have the time and expertise to create product videos.
You can use these services to take advantage of the potential of product videos without devoting a ton of time to learning how to create and edit videos yourself.
Customers are more likely to buy from online retailers that have product videos, so it’s worth it to invest in video editing software like Animoto or FlexClip if you have the time and expertise to create them. As a result, adding product videos to your dropshipping strategy is a surefire way to boost sales.
Sell on multiple channels
The best way to quickly and easily increase your dropshipping sales is to sell on as many different platforms as possible. The best case scenario has you selling on not just your own website, but also on marketplaces like eBay and Amazon. Dropshipping is becoming increasingly common on other platforms like Facebook Marketplace.
With multi-channel selling software, you can list your products easily across multiple e-commerce channels while still using a centralized control panel to monitor sales and fulfill orders. You can keep your stock and prices in sync across all channels by using multi-channel selling software.
Add more payment options
Providing more ways for customers to make purchases will increase your revenue. This is due to the fact that when placing an order, customers prefer to use the payment method of their choice. Payment options like PayPal, Stripe, Apple Pay, and Google Pay should be made available if at all possible.
Enable guest checkout
Not allowing customers to check out as guests is a major reason why many dropshipping businesses fail. Customers can place an order as a “guest,” meaning they don’t have to register for an account to do so. This is especially helpful for gaining the trust of new customers who may be unfamiliar with your brand.
Guests can check out with just a few clicks in the most popular e-commerce platforms like WooCommerce and Shopify. Drop shipping through a store using guest checkout is strongly suggested. A small increase in monthly sales would be welcome.
Use live chat software
Real-time conversation with website visitors is now a reality thanks to live chat software. This will make it possible for you to respond to any inquiries regarding your services or offerings. It’s a chance to suggest and recommend things to customers in the hopes of attracting more orders.
When it comes to live chat software for online shops, LiveChat stands head and shoulders above the competition. In any case, there are many other live chat software options available. Additionally, there are a plethora of third-party apps and plugins for most ecommerce platforms, including Shopify and WooCommerce, that allow for live chat.
Reduce cart abandonment
Users abandon 69% of their shopping carts on average. That means that nearly seven out of ten visitors will abandon a site without buying anything. If you want to boost your dropshipping sales, you need to find ways to lower your abandoned cart rate.
Simplifying the purchasing process is the best strategy for this. Consumers are less likely to stay on your store’s website if they don’t have to go through a number of pages to complete their purchase. You can simplify and improve the user experience of your checkout process with any number of available free plugins and apps.
Don’t forget that many of the other tips provided here will help you to decrease your abandoned cart rates organically. The problem of abandoned shopping carts can be solved, for instance, by allowing guests to check out and by providing a wider variety of payment methods.
Increase website speed
A study of over 20 websites and 27,000 landing pages found that sites that loaded in under a second had a conversion rate 2.5 times higher than sites that loaded in under 5 seconds. Simply put, if your dropshipping store is slow to load, you will lose sales.
There are a number of easy ways to significantly speed up your website, from selecting a good hosting provider to removing unused plugins and apps. In addition to a content delivery network and browser caching, speed optimization plugins and applications are also available.
You can easily and quickly check your website’s speed with no cost using online tools like GTmetrix and Pingdom. Enter your domain name to get an instant report card on your site’s speed and performance, complete with recommendations for optimization.
Create an affiliate program
If you’re drop-shipping through an online store, one proven strategy for increasing sales is to launch an affiliate program. Launching an affiliate program for your online store can be done quickly and easily, even if you lack technical expertise, thanks to a number of free affiliate marketing solutions.
GoAffPro is one such example; it costs nothing to use and is compatible with all the major shopping cart platforms like Shopify, WooCommerce, and BigCommerce. The program can be used to track affiliate activity and pay out commissions to those who generate traffic and sales for your online shop.
A rewards plugin or app is another choice. As a result, you can provide incentives for customers to spread the word about your business to their social circles, such as free shipping. To find reward-related apps, just use your e-commerce platform’s app store search bar.
Learn email marketing
One of the most effective types of digital marketing today is email marketing. Simply put, your dropshipping business will not succeed if you don’t employ email marketing.
Create fully automated marketing campaigns that drive sales with any of the dozens of free or low-cost email marketing tools available today. MailerLite, for instance, is highly regarded email marketing software that provides free list-building and automated email sending for up to one thousand subscribers.
With MailerLite, you can quickly and easily set up a signup form for your dropshipping store. A user’s name and email address will be added to your subscriber list once they fill out the form. Then, you can use that list to promote your products to your subscribers through mass emails.
Plus, email marketing allows you to keep in touch with and manage your current clientele. A customer’s email address will be added to your mailing list automatically whenever they make a purchase from your online shop. Take advantage of this chance to reward loyal customers with special offers and incentives to shop again.
Try paid advertising
Using paid advertising is crucial if you want to turn dropshipping into a sustainable source of income. Large-scale dropshippers often advertise on a wide range of digital mediums to bring in massive revenue. Here is a rundown of the top paid marketing channels utilized by dropshippers:
Facebook and Instagram, for example, are two of the best social media platforms for advertising dropshipping businesses. As a rule, you can promote or boost specific posts. Running separate ads that link to your product pages is another option.
Run ads on Google
You can boost traffic to your dropshipping store and ultimately your sales by investing in Google AdWords. You can set your own daily budget, select your own keywords to advertise to, and choose exactly who sees your ads with Google Ads. Also, you will only be charged when people actually interact with your ad.
Promote eBay listings
Promoting your listings on eBay is a great way to increase sales if you’re doing drop shipping there. In exchange for a higher selling fee, your listings will appear closer to the top of relevant search results and category pages. By doing so, you will get far more targeted traffic to your eBay listing.
Advertise on Amazon
Running pay-per-click ads is a fast and simple way to boost sales and exposure for your Amazon dropshipping business. You’ll be able to pick and choose which products to promote, as well as set a daily budget and select your target keywords.
You can find the most up-to-date information on dropshipping advertising and paid promotion strategies on YouTube. From Facebook ads to eBay promoted listings, there is a seemingly endless supply of how-to guides right here.
Build a blog
You can increase traffic to your dropshipping store, and thus your sales, by starting a blog. You can use blog posts to promote your products and attract readers no matter what niche you’re in. If you sell gym equipment, for instance, articles about fitness strategies would be a good fit for your audience.
Frequently Asked Questions (FAQs)
Additional advice on how to boost your dropshipping sales can be found in the frequently asked questions that follow. Also, check out our blog for a plethora of helpful posts on ecommerce and dropshipping.
Additional advice on how to boost your dropshipping sales can be found in the frequently asked questions that follow. Also, check out our blog for a plethora of helpful posts on ecommerce and dropshipping.
What are more ways to increase dropshipping sales?
You can boost your dropshipping sales in a number of other ways. The best way to determine which strategies will yield the best results for your company is to try them all. Here’s a rundown of some additional strategies for boosting your dropshipping revenue:
Improve website design
If you dropship through a shop, you should give serious thought to revamping your website’s aesthetic as soon as possible. Make sure your website is neat and simple to use by implementing a logical menu structure. Minimize the number of categories and make use of a warm color palette.
Use exit popups
When a user clicks the “x” in the address bar to leave your site, a pop-up window called a “exit popup” will appear. They can be used as an incentive for visitors to stick around and make a purchase. Providing them with a special offer is the most effective method of doing so.
The creation of social media profiles for your dropshipping company, particularly on Facebook and Instagram, is a tried and true method of increasing traffic to your website and, ultimately, sales. You can show off your wares by posting photos and offering special deals to your fans for a limited time.
Offer wholesale pricing
Offering customers discounts proportional to the quantity they buy is what is meant by “wholesale pricing.” For orders of ten, for instance, you could offer a 5 percent discount. Selling at wholesale costs allows you to reach new customers in the business world.
Add trust badges
Trust badges are a great way to boost sales on your dropshipping website. Badges can be used to advertise a return policy or a money-back guarantee. Badges can be added to showcase things like the payment methods you accept or your TrustPilot rating.
How do I increase my dropshipping sales on eBay?
Optimizing your listings is the best way to boost your dropshipping sales on eBay. To accomplish this, use relevant keywords in your titles and descriptions and upload high-resolution images of your products. It’s also important to offer reasonable pricing.
Promoting your eBay listings is a great way to increase sales. Promoted listings cost more to sell but get your products seen by more customers because they appear higher in search results.
How do I increase my dropshipping sales on Amazon?
Improve your Amazon dropshipping sales by optimising your listings with search terms. Getting product reviews is also important because they boost your Amazon rankings and visibility.
You can boost your Amazon drop-shipping sales by setting up promotions. A variety of discounts and free shipping promos are within your reach. In addition, boosting sales on Amazon with paid advertising is a sure bet.
What is the quickest way to increase dropshipping sales?
The quickest way to increase your dropshipping sales is to offer more products, reduce your prices, and host sales and promotions. Free shipping and a guarantee on your money back can increase sales quickly without much extra work on your part.
Though short-term strategies can help your dropshipping business, the best results typically come from more permanent changes. Search engine optimization (SEO), acquiring customer reviews, mastering email marketing, and launching paid advertising campaigns all fall into this category.
Use every strategy at your disposal to increase your dropshipping business’s visibility, sales, and bottom line if you want to succeed. Although there will be some trial and error involved, the outcome will be well worth it.
Boosting your dropshipping sales and developing a prosperous online e-commerce business can be accomplished in numerous potent ways. These 19 strategies are guaranteed to increase sales and profits immediately.
However, especially if you’re dropshipping on marketplaces like eBay or Amazon, you should always be looking for and trying new ways to increase your sales. If you want to stand out from the crowd and attract more customers than the competition, you need to think creatively.
I’ll end this post here. If you’re interested in learning more about dropshipping and online retail in general, feel free to peruse the rest of our guides and articles.