Every business, no matter how big or small, wants to grow their Bigcommerce store. To reach your Bigcommerce store’s success goals, it’s very important to grow sales. It looks a lot easier than it is. But here, we’ll show you different ways to get the word out about your Bigcommerce store. You can start using many of these ideas right away.
So, let’s find out about these:
Get ready well before you start
Most likely, you want to promote your Bigcommerce store so that you can sell your products on the site. The best way is to get your customers to come to your Bigcommerce store when they are looking for similar products. Using both SEO and Google ads, you can make a complete strategy. These will help you get as many people as possible to see your products and come to your store.
Have a great time using your site
Your business will do better if you give users a great experience. The way a store talks to its customers at each step of the buyer’s journey is its customer experience. You should focus on giving your Bigcommerce store’s customers a great experience.
There are more than one way to do it. Most of the time, these are:
- A key is to make the main navigation easier to use.
- Using things that catch people’s eyes to get their attention
- You can make your Bigcommerce store stand out by making changes to the way it looks. Don’t forget how important it is to make your store design mobile-friendly.
- Customer service that works well is still important.
Keep your Bigcommerce store clean and simple so that it’s easy for people to look around.
Advice on how to do well on Bigcommerce
Here are some of the best ways to run a successful business with your Bigcommerce store.
Make a unified experience for all channels
People who could be interested in what you have to offer are all over the Internet. You should also put yourself out there on all channels. The key to doing this is to give users a seamless omnichannel experience.
Your conversions will also go up a lot with the help of omnichannel marketing. Make sure all important contact information is easy to find in your store. You can talk to your audience in real time by putting widgets and live chat on your site.
Give each customer a unique experience
We live in a time when everyone wants their own things. Just sending personalized emails won’t bring people to your Bigcommerce store. Throughout the buyer’s journey, you need to give each customer a unique experience. For example, give them personalized suggestions for products based on what they’ve searched for or bought before.
You can also keep your personalization game strong by offering discounts, exit intent pop-ups, abandoned cart messages, etc.
Offer more than one way to pay
Customers want more ways than ever to pay for goods online. You can make it easier for them if your Bigcommerce store has more than one way to pay. Make sure to add the most popular mobile payment services that are up to date. It would be a great chance to make a big difference in your sales.
SEO is essential
People who are interested in your services and goods must first find your website. So, if you want your Bigcommerce store to show up higher in SERPs, you need to use different SEO strategies on it. Make content with information that people want to know. Use both off-page SEO and technical SEO to move up in the SERPs.
If you use these implementations in your Bigcommerce store, you are sure to do well.