All fashion stores, whether they’re online, offline, or “click-and-mortar,” need a supplier who can give them products they can sell to their customers. This is where the B2B business model comes in, since it involves two businesses trading services with each other. B2B fashion commerce, which stands for “business-to-business,” is a very important part of the clothing retail industry because it lets companies buy and sell products with each other.
Because of the important role it plays, B2B seems to have become one of the most popular business models not only in the clothing market but also in many other niches, showing a high increase in value around the world. Statista research shows, for example, that the European B2B eCommerce market is expected to be worth more than $1.8 trillion in the next three years. Statista’s other report shows that US B2B eCommerce sales have also grown a lot since 2019. By 2025, they will have reached almost 11,000 billion USD.
Grand View Research also released a global study that says the size of the international B2B eCommerce market is expected to grow by almost 20% between 2022 and 2030, reaching over 30,000,000,000,000,000 USD by 2030.
But to help you understand why these numbers are so high and how B2B fashion commerce works, we’ve given you a detailed explanation of what B2B means and compared it to the B2C model. We’ve also given you an example of a successful B2B company, as well as a detailed description of how this company works and what benefits you can look forward to if you work with them to give your fashion business the best services.
What does “B2B” stand for?
The B2B model is when two businesses trade goods with each other. To put it simply, it is a service in which one business gives products to another business, which are then sold to end customers. These can include selling goods and raw materials or a wide range of business services in fields like technology, advertising, and insurance, to name a few.
When it comes to the fashion industry, B2B businesses supply boutiques with all the goods they need and help keep the shelves of the stores always full. This helps make sure that there are always enough clothes in storage and that you don’t run out of stock, which can lead to unhappy customers.
Keeping this in mind, we’ve already talked about how B2B commerce is important for the survival of a lot of clothing businesses that rely on it to stock their shelves. Without the supply chain that the B2B model provides, it would be hard for fashion stores and other businesses that use this model to run their businesses.
What are the biggest differences between B2B and B2C?
People often talk about and compare B2B commerce to another type of business model called B2C. Even though both have a big impact on the fashion industry, they are very different from each other and run in very different ways. In the next few paragraphs, we’ll compare them by taking a closer look at the most important things that each one is known for.
Audience target
The first thing that sets B2B apart from B2C is the type of audience they are trying to reach. On the one hand, B2B stands for “business-to-business,” which means that it includes businesses that sell goods or services to other businesses. On the other hand, B2C stands for “business-to-customer.” This means that it refers to companies that sell goods directly to customers who buy them for their own use.
Sale quantities
People know that B2B companies sell products in large quantities, which leads to a lot of orders. The main reason for this is that many businesses, especially those in the fashion industry, tend to buy more items from their B2B suppliers. This is because there are a number of different reasons to buy in bulk. One benefit is that you can avoid spending money on things you don’t need to, like shipping fees. B2C purchases, on the other hand, involve selling smaller amounts of products because the customers of these companies don’t need to buy a lot of them.
Customers’ choices about what to buy
In the B2B model, companies have detailed business plans for what they want to buy and usually know exactly how much they want to buy because everything is calculated and set up before the purchase. B2C buyers, on the other hand, are thought to be more impulsive and even emotional. It’s common for these clients to buy things on the spot when they’re shopping. They might go to the store to buy sunglasses, but they might leave with a T-shirt, a dress, and a pair of heels instead. Also, not much planning is done because customers of business-to-consumer (B2C) companies buy things based on their needs and wants at the time.
How sellers and buyers interact?
Business-to-business (B2B) and business-to-consumer (B2C) companies take different steps to build a good relationship with their customers and make them loyal. In B2B, this relationship stays strong because there is a lot more personal contact than there is in B2C. Business-to-business transactions require more meetings and talks between the seller and the customer, since buying a lot of products requires more information to be shared. In B2C, on the other hand, the store and the customer get to know each other through marketing tools and promotion strategies. These are very important because they show the company’s brand in the best possible light, which helps keep customers coming back.
As a B2B clothing supplier, Dropship Corporation
Fashion wholesaler Dropship Corporation is a good example of a very successful B2B company. This B2B supplier gives boutiques all over the world a wide range of must-have clothing items. They specialise in high-end clothing made from the best materials and craftsmanship.
Dropship Corporation only sells the best items made by famous designers for some of the most famous brands in the world, like Dolce & Gabbana, Gucci, Michael Kors, Prada, Roberto Cavalli, Versace, and Jimmy Choo. This supplier is able to meet the needs of all kinds of stores because it offers wholesale services to online, brick-and-mortar, outlet, and pop-up stores. No business owner will be disappointed if they work with Dropship Corporation, because this wholesaler only sells authentic products that come from authorised distributors or the brands themselves.
How do I start buying from Dropship Corporation in bulk?
Dropship Corporation registration is quick and easy. You only need to take a few steps that won’t take more than a few minutes, and then you can start placing orders.
Start by making a free account on the registration site for Dropship Corporation.
Once you’ve signed up, you’ll have access to a wide range of fashion products that you can look through at your leisure. These products include wholesale clothing and accessories for both men and women.
Once you’ve chosen the things you want to buy, you can put them on your card.
Go to the page for checking out and fill out your billing information.
Choose the way you want to pay for your order and finish it.
If you want to see how to make a wholesale purchase, you can check out this helpful YouTube tutorial.
What are the benefits of using Dropship Corporation as your business-to-business (B2B) clothing supplier?
- Over 15,000 high-end pieces of clothing for customers to choose from;
- A wide range of categories, such as clothes, bags, jewellery, accessories, shoes, watches, and sunglasses;
- All of the products in their catalogue are guaranteed to be 100% real;
- New arrivals of the latest fashion trends every week;
- MOQ of €1000/$1200 is easy to reach;
- Warehouses all over the United States and Europe;
- Shipping service that sends packages to more than 170 countries around the world;
- Shipping costs are reasonable and start at €15/$17 per order;
- If you live in the EU, your package will arrive in 3 business days. If you live outside the EU, it will take between 5 and 7 business days.
- Orders are delivered by UPS, FedEx, and DHL and come with tracking numbers;
- Easy to use 7-day return policy in case of damaged goods or goods that were sent to the wrong address;
- Great customer service from experts who are available around the clock.
Conclusion
In this article, we’ve talked about what B2B commerce is and given you a lot of information about how it works and what role it plays in the fashion industry. Also, we’ve gone out of our way to give you a comparison that shows the differences between B2B and B2C so that you can see how these business models are known for different things. Lastly, we showed you a fashion company that works as a business-to-business (B2B) company to give you a real-world example. All in all, B2B companies are a big part of the success of your clothing store, whether it’s online or on the high street. They help you get the supplier services you need, which are essential for any retail business to stay in business.
