How could a well-run Shopify store affect how much money you make? A well-customized store helps you get people’s attention, keep them from leaving their carts, and make more sales. So, how would you set up a store like this on Shopify? Let’s see:

A Complete Guide to Setting Up a Shopify Store to Increase Sales in 2023
A Complete Guide to Setting Up a Shopify Store to Increase Sales in 2023

In the post, I put together six important settings that can help your store look more professional. I also answered some questions people had about setting up a Shopify store. If you read the post carefully, you will learn how to make your store more appealing, which will help you sell more.

Getting ready to set up your Shopify store

If you don’t know what to do before you start, setting up a Shopify store will take you a lot of time. So, to make the whole thing easier, let’s go over what you need to plan:

Plan your business.

The business plan asks you to learn about the product you want to sell and how you want to sell it. Since there is a lot of competition in dropshipping, finding products to sell is very important. A good business plan is the first step towards the success of your business.

Aside from choosing the main product for your Shopify store, you also need to tell your audience and customers what you’re thinking and decide how you’ll market your business. Another thing you need to think about is workflows. It means how you will take care of your customers’ orders and ship them.

plan your business 1
plan your business

Try to legally set up a Shopify store

After you know how your business will work, you need to figure out how it will be set up legally. You can register your Shopify store as an LLC or a corporation, but you can also run it as a sole proprietor.

Most of the time, you only need an SSN or SIN to set up all the legal parts of a Shopify store. Here are two ways you can find out more:

Read the IRS’s advice for people who work for themselves.
Get in touch with your local government to find out more.

Acquire a License

If your job requires a licence in your state, you must get one before you can start selling your goods or services. It’s important because you could get fined a lot when your business starts up if you don’t have one.

Some types of products may not be legal to sell in some states unless you fill out and file extra paperwork. For example, you need to get a tax ID if your state wants you to pay sales tax on the kind of product you’re selling. If you don’t, you won’t be able to sell things and get paid.

Setting up your Shopify store: the most important settings

Here are some important settings that will help your Shopify store do well. Read carefully and change your store to fit the needs of your business in 2023.

Organize payments

Setting up payments is important. Using the right method of payment helps you get more customers and make more sales. Shopify Payments is a good choice since you sell on Shopify. It lets you take many different kinds of payments, like Shopify Pay, Google Pay, credit cards, and more. To sign up for Shopify Payments, you only need to tell Shopify about your business, your products, yourself, and your bank account number.

You also have the option of using PayPal. You can add your PayPal email address by going to Shopify Settings > Payments. Then, it lets you change, remove, or add more payment options in the future.

Create Checkout

Checkout flow is also very important if you want to sell more. By making the checkout process faster, you can stand out from your competitors. You can try one-page checkout here, I have to say. Customers can save a lot of time and have a better shopping experience if they can shop and pay on the same page.

You also have some other options:

  • Abandoned checkouts: You can set up automatic emails to remind people who get to your checkout but don’t finish their purchase for whatever reason. If you set it up right, your customer will get an email 10 hours after someone leaves your checkout page while they are still thinking about your site.
  • Customers can choose how they want to be contacted after placing an order on Shopify, such as by email or text message.
  • With this setting, you can give customers the option to sign up for your emails during the checkout process. You can reach out to them to make more sales when you have new products or deals that save money.

Make the necessary policies

With Shopify, you can use helpful tools to make terms and conditions, standard privacy policies, and return and refund policies. These tools can be found in Shopify’s Settings > Legal > Shipping Statements > Refund > Privacy > Terms of Service > Terms of Service. You can go there to make a sample of each policy.

Add a rate for free shipping

It’s also important that your products come with free shipping. You can make free shipping the default setting for your Shopify account. No matter what pricing strategy you use, you need to take this into account when setting the price of your products if you want to make a profit after shipping costs.

Here are all the steps you need to take: Go to Shopify’s Settings > Shipping and delete all “Domestic” shipping zones. Click “Add shipping zone” after that. If you’re giving away free shipping, you can type “free shipping” here. Then, you can choose “Rest of world” if you’re okay with shipping to other countries. Lastly, you can click “Add rate” in the “Price-based rates” section and choose the “Free shipping rate.”

If you’re not going to ship for free, you should let the customer know how much it will cost. By connecting Shopify to Canada Post, USPS, and other shipping companies, you can make fair prices. You can also use Shopify Shipping to ship orders from Canada, Australia, or the US.

Make Taxes

Shopify stores can automatically figure out taxes based on the current sales tax rates around the world when you need to charge your customers a sales tax. Aside from that, you can talk to a tax expert if you want to know if you’re charging the right amount of tax. You can change the default tax settings for your region if certain products have different tax needs.

Shopify Settings > Taxes is where you can set up your area. You can use the default settings for your products if certain conditions are met, or you can change the default rates if you want to. Shopify doesn’t pay or file your sales taxes for you; you have to enter your tax number yourself.

Questions and Answers about Setting Up Your Shopify Store

You now know about some important settings for your Shopify store, but there are still some things you don’t understand. These frequently asked questions can help clear things up for you.

shopify store
shopify store

Is it free to open a Shopify shop?

Designing your Shopify store’s appearance is free of charge. You’ll need a subscription plan, though, if you want to open up your shop to the public and begin taking orders. Prices start at $29/month and go up to $299/month. Buying a domain name will cost you $14 yearly on average.

The best way to kick off your Shopify store.

This is a tough question with no easy solution. Make sure you have a great marketing strategy, that your stores are well-organized, and that your merchandise looks professional.

Is it worthwhile to work with Shopify?

Despite Shopify’s transaction fees, the cost savings from not having to build your own e-commerce platform more than make up for them.

Help! I need to know what extensions my Shopify store needs.

You can get started selling without downloading any apps. But with them, especially for dropshipping, your shop could be much better. Dropshipping software like Dropship Corporation makes it simple to set up and run a fully automated online store.

MailChimp also allows you to use email marketing, which can help boost revenue. Our article on Shopify plugins will tell you more about how they can help your business.

In conclusion

More sales opportunities may present themselves after you’ve set up an effective Shopify store. It’s 2023, and you’ve just finished reading this guide to opening a Shopify store, in which you’ll learn how to get started and find the answers to some common questions.

You can investigate potential online business ventures before deciding to enter the market. You can get started quickly and make more money with these clever business ideas. I trust business is booming for you.